LinkedIn content creation for employees

A Sally Day Workshop

 

How can you empower your employees to advocate for your brand and get past the fear of posting? This informative and engaging workshop will give your staff the tools and confidence to press post whilst representing your brand in a compelling way.

A chart with a graph on and stationary and lightbulbs around it and a dart board

Workshop summary

Create confident employee advocates who post great content for you

  • Guidance on employee advocacy best practices on LinkedIn
  • Discover how to use the power of storytelling to create awesome content
  • Frameworks to utilise when creating effective content

All good B2B plans should now have a plan in place for their staff to post on LinkedIn. During this workshop, we will share top tips around best practices and inspirational examples. We will also give you tools and frameworks to come up with new content. Plus we will share lots of guidance around the art of storytelling and how to make the most of customer case studies.

Duration: 3 hours

Cost: £2,500 in person | £1,800 online 

Workshop content

During our session, we will share guidance on best practices for posting on your personal LinkedIn. We will do live exercises to get the team thinking about compelling content and we will share key tips on the art of storytelling.

7 best practices for employee advocacy

Tips and guidance on what to do and not to do.

5 key examples

What does success look like and what can we learn from this?

3 storytelling tasks

To get you thinking about your next posts through the lens of storytelling.

Content tools

We will go through tools and techniques to help you plan/create your content.

Workshop outcomes & materials

LinkedIn Employee advocacy checklist

A handy one-pager summarising best practices

28 LinkedIn content ideas

Ideas to inspire you to create weekly content that work.

Workshop slides icon

Workshop slides & summary

To keep track of what we’ve covered during the session

Supporting reading resources

Additional insights to digest before & after the workshop.

How does it work?

1. Buy your workshop

Simply click on the button below and complete your purchase. If you’d like to make payment in an alternative way, simply email us and we’ll sort this.

After the purchase, you’ll be able to book in your session.

2. Book your session

We host our workshops Mon-Fri, from 9am to 5pm (GMT/BST). Need an evening slot? We can be flexible and find a time to suit your schedule.

Remember to fill in our short questionnaire so that we can learn more about your needs!

3. Attend your  workshop

Your session will be delivered by video call on Zoom or in-person. You’ll be able to ask questions throughout and we’ll show you examples as we go.

4. Make the most of your learnings!

A week after your session we will send you a comprehensive workshop summary for you to use in a real-life practical way. 

This is your toolkit to help you proceed and be accountable for your next steps.

5. Get 2 weeks ongoing support.

Remember you have access to complimentary call support for 2 weeks after the workshop.

You’ll be able to call us (within a 15min time frame per conversation) if you have any quick or ad-hoc queries relating to the workshop content.

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